Privacy Policy

Last updated: November 11, 2026

The Regenerative Art Tourism Association (一般社団法人リジェネラティブアートツーリズム協会, "we") complies with the Act on the Protection of Personal Information and other laws of Japan, and handles personal information as described below in providing this website (https://www.rata.jp, the "Site") and the Regenerative Art Passport (the "Art Passport").

1. Name, address and representative

Regenerative Art Tourism Association (一般社団法人リジェネラティブアートツーリズム協会)
Address: 35-1-308 Senju Akebonocho, Adachi-ku, Tokyo 120-0023, Japan
Representative Director: Tomohiro Mukaida

2. Information we collect

We collect the following information.

(1) News sign-up (the form on the top page)

(2) Registering for and issuing the Art Passport

Besides registering yourself on the Site, the Art Passport may be issued at a tour reception, at your request, by us or by a tour operator working with us.

(3) Records of tour participation

(4) Use of the member page

(5) Information when you use the Site

(6) Inquiries

3. Purposes of use

We use the information for the following purposes.

  1. Issuing the Art Passport and providing the member page and member links
  2. Recording tour participation (stamps) and showing records of the sculpture and the sea
  3. Sending emails about record updates (only to those who request them)
  4. Sending emails about travel and experiences offered by us and by businesses working with us, such as tours and sales launches (only to those who have agreed in advance; you can stop them at any time)
  5. Sending news to those who signed up for it
  6. Settling accounts with tour operators and reporting on our activities to national and local governments (only as counts or statistics that do not identify individuals)
  7. Improving our services and analysing demand (only as statistics that do not identify individuals)
  8. Preventing misuse and keeping the Site secure
  9. Responding to inquiries
  10. Measuring the effect of advertising (only for those who have agreed to the use of cookies, etc.; see 7.)

4. Provision to third parties

Except as required by law, we do not provide personal information to third parties without your consent.

However, with the consent you give when registering for the Art Passport, your name and Art Passport ID (pass ID) are shown to the reception staff of the tour operator you join, to confirm your participation.

5. Outsourcing (including to businesses outside Japan)

To operate the Site and the Art Passport, we outsource the handling of personal information to the following businesses. We require them to keep the information secure and supervise them as needed.

ServiceProvider (country)Information provided
Hosting and server operationVercel, Inc. (USA)All information sent to the Site
Database (storing registration data)Turso (USA). Data is stored on servers in JapanThe information in 2.(1)–(4)
Sending emailResend, Inc. (USA)Email address, name, pass ID, member link and the content of notifications

If we start selling the Art Passport on the Site, we will add the payment service provider here (we do not sell it on the Site at present).

6. Businesses outside Japan and security measures

Foreign systems: Some of the providers above are headquartered in the United States. We understand the US system for the protection of personal information and require these providers to keep the information secure. For the US system, please see the materials published by the Personal Information Protection Commission of Japan. Questions are accepted at the contact point in 11.

Security measures: To prevent leaks and other incidents, we take the following measures.

7. Cookies and sending information externally

The Site uses the following tools to understand how it is used and to measure the effect of advertising. They are loaded only if you agree in the Site's consent banner. You can choose "Analytics" and "Advertisement" separately, and change your choice at any time (from "Cookie settings" at the bottom of the page).

Tool (provider)Loaded whenMain information sentPurpose
Google Analytics 4 (Google LLC, USA)You agree to "Analytics"URLs of pages viewed, referrer, browser and device information, identifiers such as cookies, and actions such as completing registrationAnalysing and improving how the Site is used
Meta Pixel (Meta Platforms, Inc., USA)You agree to "Advertisement"URLs of pages viewed, browser and device information, identifiers such as cookies, and completion of registrationMeasuring the effect of ads and improving their delivery
CookieYes (CookieYes Limited, UK)When you open the SiteYour consent statusManaging consent

On the member page, usage is measured only for those who agreed to "Analytics" on the public pages.

Embedded videos: The member page and other pages show videos from YouTube (Google LLC, USA; privacy-enhanced mode) and Vimeo (Vimeo.com, Inc., USA). When a video is shown, information such as your IP address and browser details is sent to its provider.

Information stored on your device: The Site stores the following in your browser's storage. It is not sent to us.

8. Retention periods

InformationRetention period
News sign-upsUntil you stop the emails or 3 years after sign-up, whichever comes first
The Art Passport and participation recordsUntil you ask us to delete them (see 9.)
IP address at news sign-up90 days after sign-up
Values used to prevent repeated submissionsAbout 1 hour
Member linksExpire 30 days after issue

9. When you ask us to delete your information

When you ask us to delete your Art Passport, we erase your email address, name, member links, notification settings and news sign-up.

The fact of your participation (session, date and status) is kept, linked only to the pass ID and in a form that does not identify you, for settling accounts with tour operators and reporting on our activities. The history of operations on records is likewise kept in a form that does not identify you.

10. Requests for disclosure and other actions

If you ask us to notify you of the purposes of use of, disclose, correct, add to or delete, stop using or erase, or stop providing to third parties the personal data we hold about you, or to disclose records of provision to third parties, we will respond in accordance with the law after confirming your identity. Please contact the point in 11.

11. Contact point

Regenerative Art Tourism Association, Personal Information Inquiries
Email: info@rata.jp

12. Changes to this policy

We may change this policy in line with changes in the law or in our services. We will announce important changes on the Site. The changed policy takes effect when it is posted on the Site.

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